Nasa may sell naming rights for spaceships, says commercialisation will boost efficiency

first_imgJim Bridenstine, a top official from Nasa, has revealed that the agency is considering selling name rights of their rockets and spaceships to companies.Bridenstine said it is a part of a commercialisation drive. This drive will help reducing in cost of space exploration and boost efficiency.Donald Trump had also encouraged Nasa to look at boosting the private sector’s involvement in its work before he became the president of the US.Bridenstine, who is the Nasa administrator, came up with some ideas for the commercialisation during last month’s advisory council meeting.”Is it possible for Nasa to offset some of its costs by selling the naming rights to its spacecraft, or the naming rights to its rockets?” Bridenstine asked.He emphasised how companies are interested in investing at this point of time and talked about its possibilities.According to a report by The Telegraph, Bridenstine said, “I’d like to see kids growing up, instead of maybe wanting to be like a professional sports star, I’d like to see them grow up wanting to be a Nasa astronaut or a Nasa scientist.”He also hinted that Nasa astronauts could now be allowed to be on the cover of daily household products. He said, “And so how do we make that a reality? I’d like to see, maybe one day, Nasa astronauts on the cover of a cereal box, embedded into the American culture.”However, nothing has been decided on this matter as of now. A new sub-committee has been set up to explore possible policy options and how they could impact current regulations.advertisementAlso read: Nasa’s FOXSI mission to study Sun using X-ray visionAlso read: Nasa scientists look in depths of Great Red Spot to find signs of water on Jupiterlast_img